Bringing the Fight for Bright Ideas-Johnny

The series is designed to inspire local businesses and community leaders. The four-part series will feature a mix of influential business leaders including David Segal, Debbie Travis, Johnny ‘Cupcakes’ Earle, and Arlene Dickenson.

Our fourth session in our leadership speaker series. Join us to learn leadership and experiential marketing from Johnny Cupcakes.

An award-winning Willy Wonka of experiential marketing, Johnny Cupcakes shows attendees how to reinvent themselves by developing a permanent sixth sense for solving problems with a creative entrepreneurial mindset.

If you dream of inspiring cult-like brand loyalty—the kind that involves mile-long queues and even permanent tattoos— then Johnny “Cupcakes” Earle is for you. The founder of the world-renowned tee-shirt brand Johnny Cupcakes, Johnny’s known for helping people create blueprints for building brand loyalty, creating memorable experiences, and inspiring innovation.

With global store openings, thousands of customers with his logo tattooed on themselves, people who camp out for his products, and high-profile collaborations with giants such as The Simpsons, Power Rangers, and Nickelodeon, Johnny was named “America’s #1 Young Entrepreneur” by Business Week, “Top Innovator in Retail” by The Boston Globe, and featured in INC magazine as the CEO of one of the world’s fastest-growing independent businesses.

Despite being in one of the most difficult product categories to stand-out in, and a founder of a brand when he was just 19 years old, Johnny’s solution to his business challenges was to create such a unique brand experience that his customers would loyally line-up around the block, time and time again, just to be able to sport his logo on their clothing.