Optimizing LinkedIn

LinkedIn is the world’s leading platform for professional networking, and when used strategically, it can become a powerful driver of business growth and career advancement. This class will guide you through best practices for creating a strong profile that highlights your expertise, building meaningful connections, and leveraging LinkedIn’s tools to attract opportunities that align with your goals.

Participants will learn how to showcase their brand effectively, engage with their industry community, and position themselves as thought leaders through impactful content. By the end of the training, you’ll understand how to move beyond passive networking into intentional strategies that expand your reach, strengthen credibility, and generate real business opportunities.